Bryan Leach’s Polo Grounds Music has inked an exclusive marketing and public relations partnership with Fila, which will simultaneously promote Polo Grounds’ roster of artists and Fila’s new lifestyle apparel and footwear lines. Secured via the label’s new Brand Marketing Division, the deal combines print, broadcast and online advertising for Fila with traditional album promotions strategies that will coincide with each of the featured artists’ new projects. “The campaigns [will] coincide with the product releases from Fila,” Polo Grounds Founder and CEO Bryan Leach told AllHipHop.com. “We already have a campaign with 18-year-old singer/songwriter/musician Boxie and Diamond, formerly of Crime Mob, ready to go. New campaigns with Hurricane Chris, C-Ride & our newest signing Candace Jones are also lined up. Each campaign will be relevant to each artist’s direction.”

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Ok, if you’ve ever met or saw Baby 43 in person this is a lot more entertaining…

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Big ups PoloGrounds!  This video is crazy!!!

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A BAY BAY…fix your face playa.

The Rick James Dance is the absolute best!

Check out what Hurricane Chris and the Ratchet movement are all about…

Keep an eye out for “A Bay Bay” remix video coming sooooon….crazy hot much in the vain of “Flava in your ear” remix!

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