Even if some of the major labels remain shy of them, actual data shows that paying music customers will buy non-DRM tracks at four times the rate they purchase music with digital rights management attached.

According to 7 Digital Media Ltd., DRM-free music downloads are outselling other formats that it offers by 4-to-1. Given the choice, consumers prefer MP3 DRM-free formats, explained the London-based retailer’s Web site.  full story